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Stadium Tech Report

February 26th, 2025

concessions technology

Feature

Denver Concessions, Part 1: Facing a new way to Zippin

Zippin, a San Francisco-based startup which is leading the sports stadium market for checkout-free concession stands, is now embracing another new technology - facial authentication systems for age and payment verification - to speed transactions up even more. “This is the holy grail for us,” said Alicia Woznicki, vice president of design and development at Aramark Sports + Entertainment, about...

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Feature

Denver Concessions, Part 2: Mashgin scanners provide flexibility and checkout speed

Even before Zippin, fans at Empower Field at Mile High got introduced to new concessions technology several years ago when a curious machine appeared at the checkout area of some stands. Instead of a staffer behind a terminal, the new devices were a platform surrounded by metal bands above and on the platform’s sides. What fans were instructed to do...

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Feature

Denver Concessions, Part 4: When design and process are as important as technology

The one thing that’s often not mentioned when discussing stadium concession technology is that the physical layout and functionality of the stands themselves can sometimes do as much to improve fan and business experiences than any technology. Starting just before the pandemic hit, Empower Field at Mile High and other venues began experimenting with concession stands that looked much different...

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Editorial

When you deploy technology, don’t forget the people

With the recent explosion of stadiums deploying new technology in just about every phase of venue operations, it’s easy to get caught up in the idea that technology alone can help solve multiple game-day pain points. But one thing struck me as I visited several stadiums this year, watching closely how fans interact with new technology: Without trained staff to...

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Feature

Checkout-free stadium concession stands: Where they are

As the final data set for our charting the checkout-free concession stand revolution report here is our list of where all the stadium-specific checkout-free concession stands are located, with the number of stands at each venue and the technology provider for each location. As always, any corrections, additions or other field observations welcome! This list was updated on Oct. 26....

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Feature

Charting the checkout-free concession stand revolution: Almost 100 new stores launched in the last year

Welcome to Stadium Tech Report's Fall 2023 market numbers report on checkout-free concession stands -- which we also call "the list that will be updated soon." Those of you who are longtime Stadium Tech Report readers may remember our old "unofficial" lists of the top single-day Wi-Fi events at stadiums. While we've put those numbers aside (for now!) Stadium Tech...

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