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Stadium Tech Report

January 23rd, 2025

Paul Kapustka

Editorial

Here’s why Stadium Tech Report is adding sponsor posts to our news feed

Stadium Tech Report's main "news feed" -- our chronological list of published posts -- will now include submissions from our sponsor partners, starting today. There are several reasons behind this innovation, but believe me when I say it's all being done mainly for the benefit of our readers. Yes, it's also a business decision. But I would like to take...

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News

Save the date! Join us for a webinar about NASCAR’s new Wi-Fi deployments

Join us on March 12, at 1 p.m. ET, for a webinar discussing the new Wi-Fi deployments at NASCAR race tracks around the U.S. Moderated by me, the panel will include representatives from NASCAR, Verizon, and Extreme Networks. UPDATE: You can listen to a recording of the webinar here. Register here for the free webinar, which will explore NASCAR's aggressive...

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Wicket’s facial authentication technology a ticket to success for Cleveland Browns

For the Cleveland Browns, a test to see if facial authentication technology from a startup named Wicket could produce a faster way to get fans through ticketing gates has, in a few years, blossomed into a highly accepted solution. With 35,000 fans enrolled in their "Express Access" facial-authentication ticketing plan that regularly supports 15 percent or more of all game-day...

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Facial authentication for faster beer purchases takes off in Cleveland

With a helping push from their facial-authentication ticketing program, the Cleveland Browns and their concession partners have successfully developed a concept called "Express Beer" where fans use facial authentication technology to verify age and payment information to greatly speed up food and beverage purchases. Reaching a total of approximately 5,000 transactions for the entire 2023 season, the Express Beer program...

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Cleveland Browns tap Wicket for back of house security, on-field credentialing

Facial authentication technology, which the Cleveland Browns are using heavily for fan ticketing and concessions operations, is also an effective back of house tool, as the Browns are using it for office security as well as on-field credentialing. Using software from a Cambridge, Mass.-based startup called Wicket, the Browns now have facial-authentication systems set up at the team headquarters in...

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News

LAFC adds Amazon ‘Just Walk Out’ tech to existing concession stand at BMO Stadium

The Los Angeles Football Club has added Amazon's "Just Walk Out" technology to an existing concession stand at BMO Stadium, the first such stripped-down deployment we've seen from Amazon in the stadium space. According to a press release from the club, the King's Hawaiian Grill stand on the main concourse of BMO Stadium now has the familiar checkout-free entry and...

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